Brand

Photo of the entrance to the new office at Nubank. You can see the very large white logo applied in front of a purple wall, a purple velvety fabric armchair and the turnstiles.

Nubank elected one of the Top 10 Most Influential Brands in the 2023 edition of the Ipsos’ ranking

Mentioned on the list since 2018, Nubank reached ninth place for the first time and is one of three Brazilian brands to occupy the Top 10.

17 Mar 23

A Nu way of guidance: Meet the Nu Brand System

A look into the Nu's BrandBook Tool—the interactive platform of Nubank global brand guidelines, built for a new moment of brand maturity.